As Morgan Distribution entered it’s third generation of family ownership, the auto body shop supply distribution company looked to RMG to help them define a look that confidently reflected the passion and love for cars the Morgan family embodied. As Perry Morgan handed the company’s keys to his daughter Tonia, we sought to combine Perry’s grit and determination with Tonia’s new age leadership. The resulting brand focused around Perry’s 2013 Shelby Mustang GT500 and it’s iconic black and red snake-skin paint job.

Marketing Executions
  • Strategic Marketing Plan
  • Brand Identity Suite
  • Website
  • Presentation Deck – Interactive Story